Weareco is a second generation family business that is now approaching 40 years in the custom and uniform apparel business.


Weareco is a second generation family business that is now more than thirty years old. From humble beginnings as a small retail outlet for ladies clothing, Weareco proudly remains a family business but one that is now a manufacturer, retailer and marketer of high quality school, work and sporting apparel with national and international operations.


Our business was established as Ys Clothing Company, a ladies retail clothing outlet. Ys was approached to produce and supply uniforms to one local school that needed a new uniform. The success of our first foray into uniform design led to Ys becoming the supplier of uniforms to a number of local schools. To meet our growing school client base, we soon began manufacturing uniforms and supplying other items including socks, hats and shoes.

1985 - 1998

Ys developed a reputation within the school community for providing exceptional service and a complete range of school clothing solutions, our operations grew and we opened our first shop at Aspley which later became our manufacturing facility. In 1991 we purchased and opened our head office and production facilities at Ross Street, Newstead. In 1998 we saw an opportunity to further increase our supply network and took the opportunity to open a retail outlet and distribution centre in Rockhampton. This saw us seize an opportunity to increase our supply network and extend our operations outside of South East Queensland. During this period, Ys pioneered the concept of ‘In-School Retailing’ to offer schools a professionally managed uniform shop on their premises. We quickly expanded to more than 30 Wearitto Smart Clothing Centres operating in schools and 2 standalone Wearitto stores at Aspley & Rockhampton.


Today we are considered an industry leader of in-school retailing and a leading manufacturer of smart clothing solutions for school, work and play. Our diverse experience gained over the years producing garments ranging from school uniforms, theatre costumes, corporate uniforms, sporting team uniforms, workwear and swimwear has afforded us an opportunity to develop an enviable reputation for quality, service and precision. With 6 Wearitto Smart Clothing Centres situated in in Newstead, Aspley, Gladstone, Rockhampton, Townsville & Maroochydore. 

Our Queensland family business is now a global operation still head quartered in Newstead, Brisbane, with 10 Full Time Staff & 60 casual employees operating on the same Australian-made ethos of our foundations.